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Fees

For prospective clients, we have a deliberate onboarding process to ensure the fit is appropriate. We charge an upfront planning fee along with ongoing fixed or asset management fees. Our asset management fees start at 1.2% and are reduced at the three-year anniversary of the relationship assuming the client stays consistent with the investment policy statement and overall asset allocation approach. Whenever possible, we want to create incentives that reward clients for longer term thinking (see my investment philosophy for more.)

Whenever possible, we prefer a fixed advisory fee due to the transparency and better correlation to client value creation.


The financial planning fees (fees) described above may increase or decrease depending upon the complexity of your individualized financial plan or the assets upon which your financial plan is based. Financial plans are sold pursuant to a Financial Planning Agreement (FPA) between Voya Financial Advisors, Inc. (VFA) and you, the client, pursuant to the terms and conditions contained therein. Please consult the fee listed on the FPA for the fee applicable to your financial plan. In the event of a discrepancy between the fees listed above and the fee listed on your FPA, the fee listed on your FPA will control.